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Throwing Out Weak Ideas Before They Cost You Time

·7 min read·GoScript Team /Product

The short answer

Throwing out weak ideas early saves the hours you would spend writing and recording them, and a fast test at the note stage costs almost nothing. Cut at the note, not at the edit.

A bank is stronger when the weak entries leave.

Test an idea with three quick questions

Can you say who it helps and what changes for them? Does it fit a pillar? Would you click it yourself? A note that fails all of these is not ready.

The point is not to be harsh. It is to keep your limited recording time pointed at ideas that can carry a full video.

Separate a weak idea from a weak note

Sometimes the idea is strong and the note is too thin to judge. In that case, add one line of detail and look again before you cut anything.

Deleting a strong idea because you wrote it down badly is the mistake you want to avoid.

Cutting a weak note costs a second. Cutting a weak script costs a weekend.

Keep a small graveyard on purpose

Do not erase everything you reject. Move the weak notes to a separate pile and check that pile every few months.

Ideas that seemed flat can become strong once you have a better angle or a new audience, so a graveyard is a reservoir rather than a trash can.

Key takeaways

  • Screen ideas at the note stage, before any writing starts.
  • Ask who it helps, whether it fits a pillar, and if you would click it.
  • Fix a thin note before you judge the idea behind it.
  • Park rejects in a graveyard and review them later.

Turn this into your next script.

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