Where to Place B-Roll So It Actually Helps
B-roll is not wallpaper. Placed with real intent, it covers a jump cut, proves a point, or gives the viewer a quick breath between two heavy ideas.
Subtitle placement is a design decision with technical limits. Put the text too low and a player bar hides it; put it too high and it collides with faces.
Safe areas exist for this reason. Respect them and your captions stay readable whether the clip plays in a feed, a square crop, or on a TV.
Keep critical text inside roughly the central 80 percent of the frame. The outer band gets trimmed on some platforms or covered by interface elements.
Vertical video needs extra care at the top and bottom, since app buttons and captions often live there. Nudge the subtitle line up and confirm it still clears the face.
If the same clip runs as a landscape and a vertical, design the subtitle position for the tighter crop. What survives the square will usually survive the rest.
Build the project so the subtitle layer can move as a group. One adjustment then fixes every version instead of repeating the work.
Design for the smallest screen and the subtitles will hold up on the largest.
B-roll is not wallpaper. Placed with real intent, it covers a jump cut, proves a point, or gives the viewer a quick breath between two heavy ideas.
The wrong export settings undo hours of editing. Match resolution, bitrate, and codec to the platform so your video looks the way you cut it.
Pacing is not raw speed. It is the pattern of attention you build across a timeline. Here is how cut rhythm decides whether an edit feels deliberate or random.
Analyze a channel, extract its structural DNA, and generate scripts engineered from patterns that actually work.
Analyze a Channel