The energy you feel on camera is usually about half the energy the viewer receives. What feels loud and over the top to you tends to read as normal and engaged on screen.
You are not performing. You are compensating for the flatness a lens and a screen add to a human voice. Aim a little brighter than your everyday tone.
Standing gives your voice more support and your body more life. Sitting hunches the chest and dulls the sound. If you must sit, sit forward on the edge of the chair and keep your feet on the floor.
Use your hands when you talk. Gestures that feel too large in the moment look natural on screen and give your words rhythm. Freezing your hands makes the whole delivery stiff.
A steady drone is the fastest way to lose a viewer. Speed up on the setup and slow down on the point you want remembered. Pauses do the same job as a raised voice.
Drop your volume on a key line instead of raising it. A sudden hush pulls the viewer in because they lean toward the screen to catch what comes next.
If you feel slightly too much, you are probably just right. If you feel comfortable, the viewer is bored.
A smile changes the shape of your mouth and adds warmth to your tone. You can hear a smile even when the viewer cannot see it. Use it on greetings, jokes, and anything that should feel friendly.
Save the serious tone for the serious parts. If every sentence carries the same weight, nothing stands out and the whole video flattens.
Read a paragraph out loud once before the real take. The first read is always wooden. The second one finds the rhythm and the third sounds like you.
Shake out your shoulders and take a few deep breaths. Tension in the body travels straight into the voice, and a relaxed speaker sounds more believable than a tense one.
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